claw522

Understanding the Culling Process If you’ve ever sat in front of a memory card filled with thousands of RAW files, you know the overwhelm is real. Culling—the process of sorting and narrowing down your images—is one of the most important parts of a photographer’s workflow. When done correctly, it saves hours of editing time and ensures your clients only see your best work. This guide walks you through a streamlined, three-pass culling system, plus the best tools for faster, smarter...

Appalachian Lens is a top Portrait and Event Photographer serving East Tennessee, North Georgia, and beyond! The Importance of Special Moments in Our Lives Special moments are the building blocks of our personal stories. They include weddings, birthdays, graduations, family gatherings, and even quiet, everyday experiences that bring joy. These moments often pass quickly, but their impact lasts a lifetime. Photography captures these fleeting instances, allowing us to revisit them whenever we...

In business, you have seconds to make a first impression — and that impression needs to be unforgettable. Whether it’s the way your team looks in professional headshots, the story you tell in a branding video, or the feel of a custom business card in a client’s hand, every detail matters. I help East Tennessee businesses create a strong, consistent brand presence that grabs attention, builds trust, and drives results.